Agatha Ruiz de la Prada New York is a vibrant collaboration between Karim Rashid and Ágatha Ruiz de la Prada, aimed at redefining the shopping experience. The tapered central display, crafted from stainless steel and black-lit acrylic, mirrors the angled ceiling and creates a forced perspective in the long space.
To maintain a geometric simplicity in the compact interior, a bold accent is added with a striped mirrored wall featuring Agatha's iconic heart. This design reflects the street, enhancing the sense of space and providing a dynamic, color-changing backdrop for Agatha's products, which harmonize beautifully with the bright geometric shapes throughout the store.
