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PRODUCT DESIGNS Irony Scuba 200

Industrial Detail to Spatial Purity: A Refined Language of Shape

Designed By:
Jozeph Forakis

Category:

Product Designs

Year:

1998

Swatch commissioned a 200-meter-rated diver’s watch, prompting Jozeph Forakis to resolve the paradox of “serious” and “Swatch” through design. The Irony Scuba 200 introduced a three-dimensional language, shifting from graphic plastic to sculpted metal. Its form—a sporty reinterpretation of the classic Swatch—was crafted from a perfect sphere, featuring a seamless rotating bezel and a curved underside for added comfort. Even the packaging echoed this design purity, envisioned as a futuristic deep-sea time capsule honouring the watch within.

Product Designs

Main Deck, Outdoor Collection

Main Deck, Outdoor Collection
Labirinto

Labirinto
Spin

Spin
Spectre

Spectre
Meem

Meem
GoBe

GoBe
Irony Scuba 200

Irony Scuba 200
Plugg

Plugg
Motorola V70

Motorola V70

Home Interiors

M/Y Pegasus 88m

M/Y Pegasus 88m
M/Y CLX99 31m

M/Y CLX99 31m
M/Y CLX96 30m

M/Y CLX96 30m
M/Y CLB80 24m

M/Y CLB80 24m
M/Y CLB88 27m

M/Y CLB88 27m

Lighting Designs

Havana

Havana
Tivu, Foscarini

Tivu, Foscarini
Alef, LG Electronics

Alef, LG Electronics
Cloud, Foscarini

Cloud, Foscarini

Branding

CL Yachts

CL Yachts
Cheoy Lee Shipyards

Cheoy Lee Shipyards
Meem

Meem
Plugg

Plugg

Yacht Interiors

Pegasus 88m

Pegasus 88m
CLX99

CLX99
CLX96

CLX96
CLB80

CLB80
CLB88

CLB88

Experience Design

Heli-X

Heli-X
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